ITCM 33: Cyndi O’Meara: Creating a Brand

Believe it or not, the multi-award winning, best-selling author and high-profile nutritionist Cyndi O’Meara’s Changing Habits book and brand almost didn’t happen! A number of setbacks and challenges early in the journey threatened to keep Changing Habits Changing Lives as an unpublished manuscript sitting on the shelf gathering dust. In this episode, Cyndi shares her struggles to get the Changing Habits business up and running, and more importantly, what she does now to be at her best.