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HP 68: How do I work out my target market? with Annette Lackovic
10, Aug, 2020
Today’s episode, I will answer the question on how to work out your target market.
The question came to Petar and I from someone at an awesome business marketing group we attended, and they were interested in knowing what our business does and who it helps, but from the answer Petar gave, I felt the need to address just how you can find out your target market, specifically by teaching you the difference between demographic profile and the psychographic profile.
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