HP 72: Why Does Facebook Ad Retargeting Work? With Annette Lackovic

Today I answer a question about helping you get more bang for buck when you are marketing on Facebook and Instagram. We first take a look back at what worked in ‘old school marketing, then fast track to the psychology of why people buy and why retargeting works. You can watch the video of this… Continue reading HP 72: Why Does Facebook Ad Retargeting Work? With Annette Lackovic

HP 71: IIXIIST – The journey of a multimillion dollar swimwear brand with Rebecca Klodinsky

Launching her swimwear business at 24 and transforming it over the years to a $7M a year brand; with celebrities knocking on her door to wear her designs. Entrepreneur Rebecca Klodinsky remains down to earth. This globally recognised Australian Swimwear Brands has over 225K followers on Instagram and continues to crave the way in sales… Continue reading HP 71: IIXIIST – The journey of a multimillion dollar swimwear brand with Rebecca Klodinsky

SE 20: Pro’s and Con’s of Social Media

If you have to track your time on Social Media, what would be your stats? This week our hosts explore everything related to Instagram, Facebook and other platforms that are currently occupying the space and time of our youth. Is Social Media a good thing? Is it a time waster? Or is it a way… Continue reading SE 20: Pro’s and Con’s of Social Media